In the area of trading, the activities of the LOTOS Group will continue to focus on the further development of the sales organisation, based on an expanding distribution network and efficient product logistics. The LOTOS Group will also concentrate on dynamic expansion in the area of crude oil and petroleum products trading.
Fuels
The strategic goal is to maximise the economic benefits through flexibly managing the product stream and systematically consolidating the LOTOS Group’s market position:
- 30% share in the domestic fuel market
- sales exceeding the fuel production capacity of the refinery by 15%
Petrol station network
Further dynamic growth of the nationwide network of LOTOS petrol stations, developed as a fully-controlled and highly efficient product distribution channel, ensured through:
- achieving a 10% share in the domestic retail market by the end of the strategy period
- expansion of the station network and growth of sales in the existing network
Other petroleum products
In the lubricants segment, the goal is to maintain the leading position in the domestic market, and for other product groups – to optimise financial performance through the efficient use of resources and market conditions.
Supply chain optimisation
In order to maximise the integrated margin, the LOTOS Group will focus on the optimal use of resources and the coordination of activities in key areas of the supply chain such as planning, supllies, production and distribution.
Crude oil supply
Based on its enhanced processing capacity, the LOTOS Group will continue the policy of diversified directions and sources of oil supply by:
- maintaining access to sources of crude oil supplied by pipelines and by sea
- flexibly selecting crude oil types and lines of supply in order to maximise the integrated margin
- increasing the LOTOS Group's activity in the international crude oil market
- increasing the share of own production in the overall volume of crude oil supply